WordPress.com
WordPress is by far the most popular blogging platform. Over a third of the web is powered by it, which is a testament to its flexibility and power. Over the last few years, it's gained a new, more powerful editor, which makes it even easier to post.
The free WordPress service gives you access to a huge number of themes. Be warned, though: because WordPress can be used for any kind of website, some themes are better-suited for storefronts or startups. Still, there's plenty here to get going with.
The free plan is ad-supported; the paid plan is ad-free and includes your own domain name. Apps for all mobile platforms are available.
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